CASE STUDY
Babson college Super Bowl
MY ROLE
Editor
Animator
CLIENT
Babson College
Overview: Instead of spending millions of dollars on a super bowl spot that's glamorous and over-the-top, we decided to pitch Babson College to take a different, more simplistic approach. Focusing on the message that Babson is a leading college for entrepreneurs, we created a concept that enlist viewers to "join us" in helping to change the world for the better.